Fernando Pessoa is the new face of Chiado Editora

Article about the new image for Chiado Editora, publisher that publishes authors who write in portuguese in countries like Portugal, Brasil and Angola. The rebranding was made by Nylon and we used Fernando Pessoa, one of the biggest Portuguese poets of all times, because the brand use the name of one of the most famous areas in Lisbon’s downtown where Pessoa used to walking by and write.