News

The Dove Real Beauty campaign was conceived in 2004 during a 3-year creative strategic research effort, conducted in partnership with three universities in four cities around the world, led by Joah Santos. The…

Portuguese multinational brand, PHC Software that develops innovative tools of managment, has a new visual with Nylon’s creativity. The change happened in order to express the brand’s adaptation in terms of intern…

Orey Financial enters 2017 with a new positioning strategy. Nylon is signed on to Agency of Record. The creative agency led by Joah Santos has entered into a fee plus revenue share…

Joah Santos’ point of view of the market and 2017 expectations for Nylon. According to Joah, the market has too many gimmicks and easy jokes without impact in market share, sales or profit.…

Nylon developed a mupi-fridge for the Portuguese beer brand, Super Bock. Each day the fridge had a different name. If people could prove they have a friend with that same name they…

Nylon’s creativity is on the news in all over the world. The mupi fridge that the agency developed for Super Bock’s “Friends’ rights” is being on adeevee, adbi, exam, etc. The brand…

The young creative team, Inês Lucena (copywriter) and José Chatimsky (art director) win the golden award at the Young Lisbon in the Lisbon International Advertising Festival. SOURCE: Briefing

Nylon, NOS cinemas and APCL, showed how it must be torture for a leukemia patient, every second that passes by. The idea came from one of Nylon’s copywriters, Inês Lucena, that with the…

Nylon is the new agency of alentejo’s wine “Planura”. It started with a new image to represent the brand’s simplicity and now, the agency is in charge of Planura’s social media.  …

Nylon is the selected agency to welcome and work Playboy Condoms in Portugal. It’s arrival will start with social media and then brand activations.   Source: Briefing